In practice, developing an API for your business' data means enabling other software systems to access your databases in a secure way that you control. Vice-versa, when you integrate with a 3rd party API, like Spotify, or Twitter, you are consuming their database in a way that's allowed by the 3rd party, and configured by you.
EPM Communications specialized in compiling data to track marketing and consumer trends into newsletters, speakers, workshops and directories. Through our custom e-commerce site and content management system, business were able to access relevant data and subscribe with payment processing, article search and purchase, and data import/export capabilities.
Synergy Solutions was a pioneer in the development of mobile device applications. Our design and development of their e-commerce website included custom solutions enabling real-time payment authorization, physical product order confirmation, and immediate digital product download capabilities.